ABOUT ME

HELLO,I’M SARAH.

I’m a certified coach and former music exec.

I coach executive women in the music industry to quiet self-doubt, rebuild confidence, and lead with clarity and purpose.

You’ve built a name in music, but you’re ready for more.

I help you go from stuck to sure, with coaching that gives you space to think, lead, and move forward on your terms.

I’VE LIVED THIS INDUSTRY

With 20+ years in music, I’ve done it all: record stores, music journalism, airline audio, recording studios, and over a decade in biz dev at BMG, Sony Music, and EMI.

I’ve distributed merch across Europe for Live Nation, delivered results in high-pressure roles, and navigated more boys’ club dynamics than I care to remember.

I know how exhausting it is to keep proving yourself.

Now, I help women break that cycle, and back themselves fully.

MY WHY

When I was 34, I left major record labels after a decade of pushing against the glass ceiling. I realised I didn’t have to keep playing by their rules.

So I carved out a new path in music where I could grow, lead, and define success on my own terms.

Now I’m dedicated to helping other women do the same and shatter that ceiling once and for all.

I’m a Londoner now living in NYC, via LA - and no matter the city, the same story plays out: women being shut out of leadership.

When I retrained as a coach, completing 200+ hours of training and earning my CPCC and ACC credentials (accredited by the ICF), I kept thinking: I wish I’d had someone back then.

Someone who could help me see a path into leadership, and believe I belonged there.

That’s why I coach women in music - so you don’t have to do this alone.

WHAT I STAND FOR

A music industry where women rise - and stay. True equity. Equal pay.

Right now, 84% of senior leaders in music are white men. That has to change.

We need more women leading in music, and fewer white men clinging to power.

We deserve a music industry that values talent over who you went to the pub with.

My coaching space is inclusive. I proudly work with women and gender expansive people and the queer community. Your pronouns, your identity, and your voice are respected and welcomed here.

I look forward to discovering how I can support you.

Always in your corner,

TRUSTED BY

From managers and agents to promoters, label execs, festival pros, entrepreneurs, crew, production, bookers, digital, ticketing, publicists, publishing execs, and DSPs - I work across the whole ecosystem.