Back yourself
Step into what’s next

Executive coaching for women in the music business


Former Music Executive

Certified Coach | ICF ACC

The music industry asks a lot of you.

You’re experienced.
You’ve delivered results.

You might be leading teams, running projects, closing deals, or out on the road making things happen across labels, live, touring, management, DSPs, music tech, production, or studio.

And as a woman in this industry, you’ve likely had to work twice as hard to get here.

But let’s be honest, it’s taken its toll.

You’re fed up with the pressure.
The invisible barriers.

Your days blur together - full schedules, high expectations, and very little space to think clearly.

You’ve started second-guessing yourself.
Wondering where you're headed.

You’re not broken. You’re overdue the right support.

I get it. I’ve been there. 

I remember feeling capable on the outside but unsure on the inside.

But it doesn't have to be that way.

I can help you stop circling the same questions.
Trust your judgement again. Back yourself.

This is where things start to shift and you change your story.

Client Story

Stepping Into Leadership and Owning Her Voice

Julie knew she was capable of more, but hadn’t fully stepped into the next level of her career yet. She was thinking more intentionally about leadership and visibility, but hadn’t fully given herself permission to prioritise those ambitions.

In our coaching sessions, Julie explored the deeper patterns shaping how she showed up at work - from the self limiting voice that fuelled hesitation and overthinking, to reconnecting with her values, strengths, and the confident leader already inside her.

As our work together progressed, Julie gained greater clarity around what truly mattered to her, the impact she wanted to have, and the kind of career and life she wanted to build moving forward.

She became more proactive about stepping into opportunities instead of second guessing herself, trusting her instincts more and backing herself when opportunities appeared.

Since then, she’s become more active in industry organisations and started saying yes to opportunities that push her outside of her comfort zone.

What we explored:
Values • Confidence • Leadership • Self trust • Visibility

“There’s been a shift in mindset - trusting that I’ve earned a seat at the table and acting accordingly.”

— Julie

Hi, I’m Sarah.

Executive Coach | CPCC | ICF ACC

I work with women in music who are already delivering at a high level, ready to lead bigger, and create careers that feel exciting again.

Before coaching, I spent over 20 years in the music industry across BMG, Sony Music and EMI, a recording studio, and commercial roles in music merchandise, often as the only woman in the room.

I know what it's like to be spoken over. Dismissed. Underestimated.

And I know what can happen when a woman starts backing herself fully.

Coaching with me isn’t about endlessly talking things through. It’s about thinking clearly, trusting your judgement, and taking action.

I’ll challenge you and hold you accountable.

You’ll back yourself fully, make stronger decisions, and leave with practical tools you’ll use long after our work together ends.

Book your complimentary consultation.

Professionally Certified Coach

Sarah’s given me my dreams back!
- Jen

The music industry would be a better place if everyone had the tools she provides.
- Ellen

Client Wins

Real results from women I work with:

  • promoted and paid more

  • moved into senior roles

  • led confidently in senior roles

  • made decisive career moves

  • trusted their judgement

  • built careers that feel right

Months later, I still often think,
“What would Sarah say to me now?”
- Sophie

Sarah is truly an amazing coach.
- Velma

Client Story

From Stuck Senior Leader to Building Something New

Before coaching, Sara felt stuck. Despite having a dream job on paper and a successful senior role in the music industry, behind the scenes she had lost confidence, joy, and clarity around what came next.

After years of powering through, she felt disconnected from herself and unsure how to move forward in a way that truly felt aligned.

Through coaching, Sara reconnected with herself. The passion, energy, and confidence she thought she’d lost came back.

Together, we explored the deeper patterns that had been keeping her stuck, alongside the values, ambitions, and possibilities she had stopped fully allowing herself to consider.

Sara found the courage to leave the music industry, start her own business, and move into a completely new industry. Something she’d wanted for a long time, but never truly believed was possible.

Today, her business is growing, exciting new opportunities are coming in, and the people around her say her positive energy is back.

What we explored:
Life purpose • Identity • Career direction • Self trust • Confidence • Values •

“Working with Sarah hasn’t made me someone new, but it’s helped me reconnect with who I was before I felt stuck. The passion, energy, and confidence I once had are back.”

— Sara

Ready to back yourself?