Back yourself
Step into what’s next

Executive coaching for women in the music business


Former Music Executive

Certified Coach | ICF ACC

The music industry asks a lot of you.

You’re experienced.
You’ve delivered results.

You might be leading teams, running projects, closing deals, or out on the road making things happen across labels, live, touring, management, DSPs, music tech, production, or studio.

And as a woman in this industry, you’ve likely had to work twice as hard to get here.

But let’s be honest, it’s taken its toll.

You’re fed up with the pressure.
The invisible barriers.

Your days blur together - full schedules, high expectations, and very little space to think clearly.

You’ve started second-guessing yourself.
Wondering where you're headed.

You’re not broken. You’re overdue the right support.

I get it. I’ve been there. 

I remember feeling capable on the outside but unsure on the inside.

But it doesn't have to be that way.

I can help you stop circling the same questions.
Trust your judgement again. Back yourself.

This is where things start to shift and you change your story.

Julie knew she was capable of more, but hadn’t fully stepped into the next level of her career yet. She was thinking more intentionally about leadership and visibility, but hadn’t fully given herself permission to prioritise those ambitions.

Through coaching, Julie became more proactive about stepping into opportunities instead of overthinking or hesitating. She started trusting her instincts more and backing herself when opportunities appeared.

Since then, she’s become more active in industry organisations and started saying yes to opportunities that push her outside of her comfort zone.

“There’s been a shift in mindset - trusting that I’ve earned a seat at the table and acting accordingly.”

— Julie

Hi, I’m Sarah.

Executive Coach | CPCC | ICF ACC

I work with women in music who are already delivering at a high level, ready to lead bigger, and create careers that feel exciting again.

Before coaching, I spent over 20 years in the music industry across BMG, Sony Music and EMI, a recording studio, and commercial roles in music merchandise, often as the only woman in the room.

I know what it's like to be spoken over. Dismissed. Underestimated.

And I know what can happen when a woman starts backing herself fully.

Coaching with me isn’t about endlessly talking things through. It’s about thinking clearly, trusting your judgement, and taking action.

I’ll challenge you and hold you accountable.

You’ll back yourself fully, make stronger decisions, and leave with practical tools you’ll use long after our work together ends.

Book your complimentary consultation.

Professionally Certified Coach

Real results from women I work with:

Client Wins

  • promoted and paid more

  • moved into senior roles

  • led confidently in senior roles

  • made decisive career moves

  • trusted their judgement

  • built careers that feel right

On paper, Sara had the dream job. A senior leader in the music industry.

But behind the scenes, her confidence was low and she had no clarity on what came next.

Through coaching, she reconnected with herself.

Her energy, confidence, and direction came back.

Today, she’s started her own business and moved into a completely new industry.

“Everyone says I look so much happier
and that my positive energy is back.”

— Sara

Ready to back yourself?