NOT PLAYING BY THEIR RULES ANYMORE
Whether you’ve been here from the start or just found me today, I figured it was about time for a proper introduction.
We often look back on the past year, but when was the last time you paused to take stock of a whole decade?
My last 10 years in a nutshell:
Moved from London to LA, then to New York - three cities, three life-changing chapters
Became a certified coach and cemented my passion for helping women lead in the music industry
Coached 40+ women in music after layoffs, helping them rebuild confidence and careers
Quit a job during a global pandemic - terrifying but one of the best decisions I’ve ever made
Walked barefoot over hot coals to raise money for London Zoo
Organised beach cleans and raised funds for ocean conservation as LA Coordinator for Sea Shepherd
Took an improv class with strangers in New York - it was terrifying, but I loved it
Led Dave Grohl to a late-night bar in Stockholm - one of many unexpected music industry moments
Married my incredible wife in a very British wedding with a London taxi and a big red bus
It’s been a ride. And every twist has shaped how and why I coach women to lead with confidence and on their own terms.
So… what have the last 10 years looked like for you?
WHY I COACH WOMEN IN MUSIC
If you’ve ever felt talented, ambitious, and still stuck on the sidelines - I get it.
I’m a certified coach (CPCC, ACC) and former music exec, and I’ve been exactly where you are.
Over 20 years in this industry took me from record stores to recording studios, and over a decade in business development at major labels and another decade in merch.
I’ve delivered results in high-pressure roles, navigated more boys’ club dynamics than I care to remember, and I know how exhausting it is to keep proving yourself over and over again.
At 34, after years of pushing against the glass ceiling with no progression in sight, I realised: I didn’t have to keep playing by their rules. So I left major labels. I built a new path in music - one where I could lead, grow, and define success on my own terms.
Now, I help other women do the same.
Not just to survive in this industry - but to rise, to lead, and to make their brilliance impossible to ignore.
WHAT I STAND FOR
A music industry where women rise, and stay there
True equity and equal pay for the work you deliver
More women like you leading, fewer white men clinging to power
Your talent valued over who you went to the pub with
A coaching space where you feel truly included; one that proudly works with trans women and non-binary people.
An industry where LGBTQ+ voices are celebrated and represented
The women I coach are some of the most creative, resilient, and insightful people I’ve ever met.
My job is to shine a light on what matters most to you, and help you get it, with clarity, confidence, and the courage to back yourself all the way.
HOW YOU CAN WORK WITH ME
Whether you’re craving clarity, preparing for a big transition, or ready to reclaim your voice at work - there’s a package for you.
The Spotlight – $249
One hour of targeted coaching before a big moment - interview, panel, or negotiation. Leave focused, confident, and ready.
The Soundcheck – $799
Three sessions to regroup after a layoff or pivot, get clear on your direction, and move forward with purpose.
The Support – $1,399
Three months to build confidence, make grounded decisions, and shape a career that reflects who you are now.
The Headliner – $2,499
Six months of deep coaching for bold leadership, mindset shifts, and redefining success - plus a personality profiler to help you lead and thrive.
Find out more here.
Ready to feel bolder in your decisions, clearer on your next steps, and confident in leading your career on your terms?
Interested in finding out more?
Book your FREE exploration session here.
Can’t wait to meet you and see how we can make big things happen together.
Your music industry coach,
Sarah
